a small local bike shop that provides personalized service, sales and fitting.



Want to hit up a WI Bike Fed ride with us? We are hosting two rides from the studio sponsored by the Wisconsin Bike Federation
First FREE ride is Saturday, April 22nd at 9am!  Ride route is 44 miles, click HERE for the route.
Second hosted FREE ride is Saturday, May 13th at 8am. Ride route is 75 miles, click HERE for the route. 
All rides we are hosting have shorter course options.
Check out our events on our Facebook page.


At Rocket Bicycle Studio, we're passionate about bicycles. And their people. Our mission: to help every rider experience the joy and freedom of cycling. We offer full-service bicycle maintenance and repair. Your bicycle is maintained with attention and detail. We hand-pick bicycles, components, saddles, wheel-sets and accessories that are unique but affordable. We are fit fanatics and study physique using the highest-tech fitting tools available. What's more awesome than a bicycle that's got exactly the look, fit and feel that you want?

It becomes an extension of you. 

We have store hours during the winter however we do encourage you to make a meeting time with us to ensure you have our full and undivided attention. Click here to see how you can connect with us.  

April Hours
Monday 1pm - 6pm
Tuesday 11am - 6pm
Wednesday 11am - 6pm
Thursday 11am - 6pm
Friday 9am - 3pm
Saturday 8am - Noon
Sunday Closed
We are typically around before/after hours, so still give a call or stop by!

Bike Fitting Appointments are By Appointment Only
Contact Jessica at velofitmsn@gmail.com to set up your fit time

Rocket Bikes is the in-house bike shop located at SBR Endurance Performance Center.


                                               Voted TOP 50 U.S. Multisport Retailers in 2015                                                      Announced by TBI & Slowtwitch.com

                                               Voted TOP 50 U.S. Multisport Retailers in 2015

                                                     Announced by TBI & Slowtwitch.com